GET THE MOST OUT OF YOUR FACEBOOK ADVERTSING AND IMPROVE ROI.
FACEBOOK PPC ADEVRTISING
Facebook paid advertising is a simple, cost-effective, and efficient marketing option for Hotels especially those with limited time and marketing budgets. When it comes time for your hotel to do a big promotional campaign or sales push, Boosted Posts are not enough. Instead, it’s far better to create an actual ad campaign with a specific, fine-tuned target audience. If you’re not getting the most out of your Facebook advertising campaign, or you don’t have one at all and would like more information about how Facebook ads can benefit your hotel, then get in touch today, we can help.
CAMPAIGN SET UP
We can set up your campaigns on either CPC model (like google) or pay-per-impression model depending on your campaign goal. We will work with you to determine the right audience you will target (country, gender, interest...). Our experts can then write catchy ad copy texts that will promote your hotel or your Facebook page tailored to your target audience.
CAMPAIGNS OPTIMSATION
Your ad lets people know what makes your hotel unique and it can be used as a vehicle to promote your Facebook page but also promotions and events in your hotel. It should entice Facebook users to click on them or like your hotel. Our experts will advise the best wording and images for your hotels but also test which ones have brought results.
BID MANAGEMENT
As with any PPC campaigns, Facebook campaigns needs to be managed efficiently in order to bring the best ROI. Our savvy expert will help you manage bids and control budget of your Facebook campaigns to achieve the desired return while increasing maximum exposure and driving engagements.
MONTHLY AND WEEKLY REPORTING
Your dedicated account manager can provide you with weekly and monthly tailored report detailing your Facebook paid search performance and outlining users’ level of engagement. Our experts will also include recommendation to improve results.
GET YOUR HOTEL BANNER SHOWING TODAY ON FACEBOOK PAGES!
CONTACT US TO FIND OUT HOW WE GET YOU LISTED ON FACEBKOOK AT GREAT ROI.
WHY FACEBOOK ADVERTISING CAN DRIVE DIRECT BOOKINGS?
Facebook Advertising is a great way to promote your hotel to potential new travellers by showing your ad to an audience that is specifically defined by you. Facebook users have then the ability of sharing and engaging with your hotel brand with friends and family creating awareness and driving interest. Unlike Google advertising, in Facebook, you can bid on age, gender, interests, education or relationship status while in Google bids are based on relevant keywords. In Facebook advertising, cost per click are generally cheaper than Google so it allows you to target specific segments at much lower cost. It also provides the ability of adding images and call to action ( likes) to your hotel ads which can increase conversion and level of engagement.
Whether you want to increase awareness for your hotel to a specific market or improve conversions for a booking promotion or perhaps increase signups for your hotel’s loyalty program. Our experienced team will handle every step of the campaign from set-up through to bid management ensuring that you achieve your campaigns goals. This includes:
- Research of your brand on social medium and strategy development
- Define your target audience & segmentation
- Configuration of ad copies including images and call to actions
- Budget control and bid management
- Reporting and recommendations
PROMOTE YOU HOTEL AND LIFT BRAND AWARENESS
Simple Posts on Facebook hotel page are not enough if you want to run big promotions or advertise events in your property. It is advised to create Facebook advertising ad campaigns targeting specific audience.
TARGET SEGMENTED AUDIENCES AND SPEAK DIRECTLY TO THEM
With Facebook Advertising , you have the ability to market to different segments and focus on demographic or psychographic profiles that best match your audience and needs.
GET THE MOST OUT OF YOUR FACEBOOK ADVERTSING
Our experts stay on top of Faceboook advertising trends and latest best practices, making sure that we provide proactive solutions to all of our clients. We can perform A/B tests on your ads, as well as testing different promotions to different audiences simultaneously.
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